Matt Pierce Launches the Building Envelope Group (B.E.G.): Transforming Window-Cleaning Companies into Waterproofing and Restoration Service Providers
B.E.G. Partners Will Gain Exclusive Access to LIFECYCLE360
Matt Pierce, founder of Pierce Property Services (PPS), announced Thursday, September 5, the launch of the Building Envelope Group (B.E.G.), a groundbreaking initiative aimed at transforming window and garage cleaning companies into comprehensive maintenance, waterproofing, and restoration service providers.
“PPS started as a window cleaning company, but as we grew, so did our commitment to serving our clients,” said Pierce. “This dedication led us to develop the technology and business model necessary to become a complete building envelope service provider, offering everything to not only help a building look beautiful, but the needed waterproofing and restoration services to help preserve and protect its value.”
According to Pierce, PPS’ success has drawn interest from industry professionals outside Boston who want to serve their clients similarly. The data gained from the PPS transformation makes a compelling case for other companies to join. For every $1 PPS gains in maintenance, they bring in $4 of waterproofing and restoration work.
“That’s why we created B.E.G.—to guide other window and garage cleaning businesses to similar success.”
Before the official launch, B.E.G. has already gained four partners in Canada, Texas, Washington D.C., and Tennessee.
The Power of LIFECYCLE360: Exclusively Available for B.E.G. Partners
PIERCE360 now rebranded as LIFECYCLE360, played a crucial role in the PPS transformation and will now be available exclusively to B.E.G. partners. As LIFECYCLE360 Certified Service Providers, B.E.G. partners will use cutting-edge facade-assessing technology to capture, assess, and report on the condition of building exteriors during regularly scheduled maintenance services. The partners can use the data to provide objective proposals, helping their property managers proactively address issues such as failed caulking, deteriorated mortar joints, and spalling masonry or concrete before they escalate into costly repairs. The move from reactive to proactive building management extends the lifespan of building facades and reduces long-term maintenance costs.
“Not only has LIFECYCLE360 revolutionized the quality and quantity of services we can provide our clients, it has allowed us to experience exponential growth as we help our clients restore and preserve their buildings,” said Pierce.
A Proven Business Model + Hands-On Partnership:
According to Pierce, what B.E.G. offers its partners more than just the technology. It’s access to a proven business model and a hands-on partnership with an operational, sales, marketing, project management, and technical action plan.
“We’ve done the legwork for you,” said Pierce. “B.E.G. offers a proven business model, developed and fine-tuned by PPS over the past decade. By tailoring these plans to fit the specific needs of each market, B.E.G. ensures that its partners can effectively launch and grow as a waterproofing and restoration service provider.”
In addition to exclusive access to LIFECYCLE360, BEG partners benefit from in-person training, a dedicated marketing team, partner deals, peer group connection opportunities, and a BEG Partner Portal with continuous training opportunities and marketing resources.
Humble Beginnings, Astronomical Endings
The launch of B.E.G. marks a transformative moment in the building maintenance industry.
“Many companies that are becoming B.E.G. partners started with just a simple squeegee and bucket and now are in a position to 10x their operations and live a life beyond their wildest dreams. But best of all, they are serving their clients in ways they never imagined, helping them take control of their building’s lifecycle,” said Pierce.
According to Pierce, the typical B.E.G. partner is an established, trusted window or garage cleaning company owner, usually a family-owned business leader and a forward-thinker who has experimented in waterproofing (caulking). They are dedicated to preserving their roots and refuse to sell to a private equity company. They are currently generating $2+ million in revenue and are growth-driven.
“It’s a fun time to be in property services,” said Pierce. “As our partners embrace this innovative approach, we are confident they’ll experience significant growth and long-term success.”